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As is often the case, it's not a single drive that shapes a trend but rather the confluence of many. Our consultants are experts in determining what those are, and how to deal with them.
The Audience and Media practice is focused on technological, advisory, and analytical services to power marketing programs in the life sciences industry. We help brands gain a more complete and contemporary understanding of customers, including patients, health care providers (HCPs), and managed market accounts. Our strategic, data-driven approach determines the optimal content and messages to deliver and provides cross-channel and tactical measurement and insight.
Our unique and empirically driven approach helps our clients better connect with customers.
Leveraging best-in-class data and analytics combined with deep subject matter and disease state expertise, Symphony Health’s Commercial Effectiveness Practice offers proven capabilities that help biopharma organizations to overcome key market challenges to drive profitable growth. Providing end-to-end support across the spectrum of sales force deployment – segmentation, targeting, incentive compensation design, and performance forecasting – our solutions leverage longitudinal, integrated patient and physician data to maximize insight and influence superior strategy and execution, driving profitable brand growth.
Enhanced visibility of the treatment continuum for competitive advantage.
Our Scientific Practices team prides itself on delivering high-quality and on-time results to the research community.We provide a robust and comprehensive solution with the methods, data and rigor that will be accepted by our peers. We understand the unique needs of researchers within the biopharma industry including acquiring very complete retrospective and prospective data.
We bring together the best in innovative research solutions for the life sciences industry.
Symphony Health’s Managed Markets Practice offers a comprehensive collection of managed care solutions that leverage deep payer insights from our IDV® (Integrated Dataverse). Using leading benchmarking analysis methods, we enable our pharmaceutical customers to clearly analyze managed care performance so that they can effectively partner with payers to positively impact prescription performance. Key Managed Markets Consulting studies include Market Landscape analysis, Medicare Part D Donut Hole Analysis, and Co-Pay Card Monitoring and Optimization.
Clearly analyze managed care performance for your brands.
Health Data Services provides technology solutions and professional consulting services to our clients in three key areas: data integration, analytic tools, and cloud-based commercial marts and hubs.
Powering integration value for our clients.